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What is SEO & Why it Matters

In Graphic Design, Marketing, SEO by Esther Anderson

Origins – What Is SEO? Since its launch in 1998, Google has brought unimaginable quantities of information to the fingertips of users around the world. Today, Google and its competitors are the go-to resources for acquiring information quickly. Many fields have shifted (at least in part) to online mediums of interaction with followers or customers. If you can find it …

What Should I Look For in a Web Designer?

In Graphic Design by Distillery Creative

In this big World Wide Web making a statement and standing out from your competition is essential for the survival of your business, and finding a web designer to partner with you in developing an effective website is critical. What should you look for in a Web Designer? 1) A Good Web Designer is a good listener. A good web …

Introducing New Talent to Distillery Creative

In Graphic Design by Distillery Creative

We are delighted to welcome new talent to Distillery Creative: Christine Olmstead (top) joined the team in July, 2015, as a graphic designer and Betsy Teubl (lower) in September, 2015, as a project manager. This week, we are taking the opportunity to introduce them, their work, and their contribution to Distillery Creative. With a BA in Journalism from Patrick Henry College in …

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2015 Best Web Designer

In Graphic Design by Distillery Creative

Suzanne Reid Design earns title of Best Web Designer! Thank you my awesome clients and the many readers of Murray Media Group Publications for voting Suzanne Reid Design the Best of Denton County 2015 for Best Web Designer! We love our clients and love creating great websites that make them money. Thank you for trusting your website to us. We …

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Mobilegeddon is here!

In Graphic Design by Distillery Creative

Google’s mobile ranking algorithm will officially include mobile-friendly usability factors and app indexing. Making sure your site is mobile-friendly is now more important than ever. Not sure what it means to be mobile-friendly? Contact me, and I can help you determine your website status and how to get it ready for this new age of Google. Mobile-Friendly Web Sites To …

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Facebook for Business 101

In Graphic Design by Esther Anderson

A few years ago, the business community virtually mocked Facebook (FB) as a time waster for procrastinating college students. Today, it is the main social media platform for businesses of all sizes. When you think online marketing, the main player is FB. Some FB Facts (as of October 2014) There are 1.01 billion mobile active users on FB. FB users …

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Rethinking Your Mobile Web Presence to Increase Sales

In Graphic Design by Esther Anderson

Mobile Devices Surpass PCs in Online Retailing Often when new customers contact me to design and build a website, they simply mean the desktop version. Yet, as of June 2013, 55% of all time spent with online retail occurred on a mobile device and 45% occurred on desktops and laptops, according to comScore.com. In this ever-evolving world of the Internet, …

3 Tell-Tale Signs Your Website Needs a Refresh

In Graphic Design by Esther Anderson

Do you need a website refresh? When was the last time you looked at your business website? I mean really looked. If you’re like most executives, you are too busy running your business, and your website is fine…or so you believe. But is it? With the increasing growth of the web, more people are finding out about you via the …

The Mystique of Branding Companies

In Graphic Design by Esther Anderson

When discussing marketing objectives for any size enterprise, from a large corporation to a neighborhood restaurant, often the words “brand” or “branding” are thrown out liberally in the conversation as an element to improve or change. But, what really is branding? And, how can you use it to improve your business? What is a Brand? A brand is a set …

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Minimalism Trends in Web Design

In Graphic Design by Esther Anderson

If there is a defining statement of today, it is “Less is More.” Coined by Ludwig Mies van der Rohe, or simply Mies, a modern architect in the ranks of Le Corbusier and Frank Lloyd Wright, the quote “Less is More” has probably been quoted and misquoted more than any other. One of my favorite versions is in the 1991 release …